About Prosperous

Prosperous Financial was founded in 2008 by Eoin McGee a certified financial planner, host, and author of the popular tv show How to Be Good with Money on RTE.

Eoin McGee Financial Planning Ireland

How It All Started!

At a young age, Eoin noticed the importance of having proper financial planning in place as he witnessed first-hand the impact it had on his family life. Eoin brought this understanding with him throughout his life.

After college Eoin started his career in financial services hoping to make the same impact on families across Ireland that he had seen first-hand as a child. He had a very successful career across various companies and job roles which allowed him to gain valuable experience. In fact, Eoin was one of the first people in the country to attain the designation of Qualified Financial Advisor. Client facing was the best way for Eoin to make this impact. With that in mind, Prosperous Financial was launched.

Eoin’s ambition with Prosperous was to establish a fee-based, boutique offering to his clients. In the belief that “doing right” by the client every time will result in long-lasting, long-term relationships.

What Has Happened Since 2008?

LPI Award - 2016

After several years in operation, the hard work and dedication of Prosperous were noticed nationally and the company won:

2016 – Irish Brokers Association LPI Awards – Winner – Best Broker Leinster (Ex Dublin) 2016.

This award fortifies the high standard of client offering and business that Prosperous Financial values.

How To Be Good With Money - the tv show

How To Be Good With Money debuted in 2019 and was an instant hit.

Each week Eoin meets with a new set of clients to help them achieve their financial goals and helping the nation become financially savvy.

The show has had several successful seasons bringing a new take on financial planning and advice.

How To Be Good With Money - No.1 Bestseller

Following on from the successful TV show, Eoin published his first book with the same name which has become a No.1 bestseller.

In How To Be Good With Money Eoin shares his complete programme for financial wellbeing highlighting topics such as; spending, budgeting, investing, general financial advice and much more.

How To Make Your Money Work - Eoin's second No.1 Bestseller

The follow-up to How To Be Good With Money was launched in February 2022.

How To Make Your Money Work is a No.1 bestseller and has received raved reviews, covering topics such as teaching children about money, money and relationships and many more. This book is a glimpse into real financial planning and an invaluable tool to help you with your finances.

Expanding Prosperous

Within the last year Prosperous Financial underwent a transformation change, we decided it was time to grow, expand and become more agile in our delivery.

We reorganised and diversified our team bringing new talent and knowledge to Prosperous Financial allowing us to offer an enhanced experience for our clients.

Our core values, ethos and philosophy remain the same and we are committed as ever to putting our clients first.


Providing The Best Financial Planning and Financial Advice.

Learn more about our philosophy below.

Client Centric

We always put our clients first


We will not take on a client unless we can clearly see that we will be adding value


We will not sell you a product that you don’t need. If you require a product, we will review the market for you.


We believe we have no right to tell you what you should do with your money without getting to know you first.

Our Team

Meet The Leadership Team

Eoin McGee Financial Planning Ireland
Eoin McGee Founder & Principal
Colin Duignan
Colin Duignan CEO
Paul Crosby
Paul Crosby Head of Financial Planning
Brona Sullivan
Brona Sullivan Head of Regulation

Latest Posts

Check out our latest blog posts.

From first contact to ongoing communication, every step of my financial journey has been smooth. I sleep better at night, maybe they should consider diversifying into mattresses.

Prosperous Client

I looked into the consultation options on the prosperous website and made an appointment. This in itself is an investment but I soon realised money sitting in my bank account is not going to get me where I want to be in the long term

Prosperous Client

Client Experience

Our clients have always trusted our expertise and guidance.
Hear what they had to say about us!