The Prosperous Philosophy

Create your own career path!

Our Key Principles

Our investment philosophy is simple, we don’t overcomplicate it or use complex jargon. We want you to understand the process and have a clear understanding of your investment.

One key factor to consider before investing is that deciding to invest at its core is an emotional decision. Your behaviour dictates your attitude to risk and behaviour when investing. Developing a proper plan is necessary for a strong framework on which successful investments are based.

Below are some of the key points of our investment philosophy.


OUR STRATEGYYour Financial Goal

Before deciding to invest, ask yourself what are your financial goals? Are they long term or short term?

Any goal that is less than 5 years is deemed a short term goal thus, a long term goal is a goal of 5 years+. Often people will use a short term vehicle for a long time goal, a prime example is saving for college in a savings account, inflation decreases the value of your savings.


YOUR PORTFOLIOAsset Allocation

What is asset allocation? Asset allocation is the split of the fund between several asset classes (shares, property, bonds etc).

This split or diversification should align with your financial goals and attitude to risk. That is why at Prosperous Financial we set out to establish your financial goals and attitude to risk at the start of your financial journey with us.



Rebalancing is the process of reassessing your portfolio periodicity to ensure they are on target and suitable for you.

The market changes daily and can be influenced by different types of risk so your portfolio must be assessed and rebalanced as necessary.
We recommend you reassess your portfolio as part of your annual financial review.


YOUR PORTFOLIOYour Investment Objective

There are several different investment objectives over the term of your portfolio.

We will recommend the best objective for you based on you and your financial goals through our financial planning process. We believe that we have no right to tell you what to do with your money and that is why we get to know our clients before we advise.


Understanding Your Needs

We take a holistic approach when it comes to finance, and believe it is immensely misguided to advise anyone on any specific element of their financial lives without knowing the full picture. Many of our clients note that participating in our process provided them with the clarity they needed to plan for their future.

With an ever-growing life expectancy, planning for retirement is essential. Your ‘financial independence date’ or retirement age is an anchor point for your financial plan. We will review your situation and decipher your unique needs, from here we will recommend the most suitable products for those needs if required.

We aim to create a sustainable plan which not only encompasses your savings, investment, protection and pension needs but also your dreams, goals and values. This plan will help you to get the most out of your money.

Support You Can Count On

Engaging with us will mean that you have a guide and a partner throughout your financial plan. We all know in life nothing stays the same, so as such we meet our clients regularly. This ensures that your road to a better financial future remains on track. At Prosperous our clients know we have their best interests at heart, always!

Should you choose to engage with Prosperous Financial Planning you can rest assured knowing that the firm will treat your finances with as much care as we do our own because we understand the importance of your aspirations for your family’s future.

We will guide you through this process with complete honesty and will always tell you the truth, whether or not it is what you want to hear. We will throw you in the deep end, encourage you to dig deep to tell us what is essential to you so that we can be sure that at the end of our process you will have a plan completely unique to you, one which will give you the best chance at achieving your goals.


Who Are Our Clients?

Typically our Private Clients are households with earnings of €150,000 per annum or investable tangible assets of more than €500,000. These people are often senior executives, people who are recently retired or approaching retirement or people who are independently wealthy. In addition to this, we deal with people who own their own business.

We also have another planning option called our Premier service. For more details, please see our Premier Offering page.

If this does not sound like you, you may benefit from the expertise in Prosperous via the personal finance and investing courses offered through please contact for more information.